Wednesday, March 11, 2009

Blogging: the dos and don’ts

Blogging is one of the most useful tools used by SEO service providers for online marketing and site promotion. Fairly simple, blogging entails maintaining a personal online journal. Though there are no set rules for blogging, there are certain norms that are unanimously followed by bloggers. So if you’re just starting out as a blogger, glimpse through the dos and don’ts of blogging.

Blogging guidelines:

• Copyright: Creating original content for blogs is recommended. If you’re borrowing content from another blog, it’s advisable to credit the original writer. Quoting certain excerpts from another blog post is allowed if you don’t want to distort the context of the write up. If someone objects to your quoted text, removing or altering the post is the best course of action. It may not be a violation of copyright, but its basic online decorum. You can leave a text explaining your actions.

• Valid information: Confirming the authenticity of information provided in your blog is one of the primary responsibilities. The credibility and reputation of your website banks on providing valid details. But what if you find out that the information provided was not completely valid, after you’ve posted it? Correcting the information and posting an apology to readers, immediately; is suggested.

• Neutral approach: While writing about a controversial piece, you must present the viewpoints of both sides. This is a balanced approach, which shows you as a neutral presenter, earning viewer respect. Presentation, however varies with style of RSS feed and blog.

Suggestions:

• Reporting about something that has been provided to you “off the record” is not recommended. Following an alternative course results in violating the confidence of your sources.

• Any original content is automatically protected by copyright laws, even without applying for copyright. So as a blogger you must respect the copyright of an individual.

• Though blogging is an informal approach, yet great heed should be paid to grammer and spellings. So you should post grammatically correct text when writing a blog or posting to an RSS feed.

Following the basic guidelines while posting blogs or RSS feeds builds a credible reputation for your site, prompting more visits.

Seo San Francisco offers more information on blogging and RSS feed

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